ABOUT
Welcome to the world of Second Thoughts! We are excited to have you. Learn more about our brand below and we hope you'll stick around!
Meet Second Thoughts™
Second Thoughts™ is a long time coming and a dream for a more sustainable contribution to the industry come true. With fast fashion's steep rise, the need for modern apparel and the pressure to stay "on trend," rose with it. While Second Thoughts is not born to feed a trend cycle, the idea of producing modern garments via secondhand clothing was compelling as an option to avoid fast fashion and power personal style, and Second Thoughts was born.
We're not a secondhand or resale store. We're a clothing line powered by secondhand clothing.
Second Thoughts™ is a modern line powered by secondhand. We're focused on taking the best parts of today’s trends, classic styles, and secondhand pieces, and bringing them together. We do this for a few reasons; mainly to avoid contributing to the waste of the textile and fashion industry. We take these pieces as they are, dry clean them, and then add our ST touch to revamp the piece. In short, at the intersection of sustainability and craving modern styles that you’re too impatient to thrift, you can find us.
Secondhand, but the first of its kind.
ST™ pieces are modern takes on secondhand clothing; the pieces and they way we design them are inspired by today's fashion landscape, and bringing relevant designs to the market using pre-existing pieces. We’re elevating in a step beyond simply rescuing them from the overstock of mass dumped clothing. They are each one-of-a-kind, and the first of their kind made like this. The main question we look to answer is, how do we believe the piece could be elevated to meet modern day demand in a way that is better for the environment?
Our Brand Values
Sustainability first and foremost.
Small batch production. We've witnessed the chaos of a thrift store donation center and our goal is to produce in smaller drops so the pieces given to these donation centers can still reach their intended audience, being those who need them most.
Creativity. We do not take or own credit for the concept of "upcycling" and the practice of doing so. We just enjoy it, and are glad you do as well.
Accountability. We are always open to your feedback to make our products better for you. Please don't hesitate to email us with any product feedback or concerns.
All trademarks, service marks, logos, and trade names displayed on this website (the "Site") are the property of their respective owners. Any marks on this website that are followed by the ™ symbol are unregistered trademarks and are the property of Second Thoughts. These marks may not be used without the prior written consent of Second Thoguhts. All other trademarks, brand names and service marks on the Site are the property of their respective owners.
